Outside AV vs. In-House: How to Protect Your Event and Budget
- Sep 10
- 2 min read
Hotel AV can be convenient, but incentives don’t always align with your goals. Commissions and add-on fees can inflate costs, while rotating crews can dilute consistency. Your best leverage is before you sign the venue contract: use room nights and F&B value to secure flexibility, cap or waive fees, and bring a production partner who designs for outcomes, not inventory. Nearly half of planners say cost pressure is their top frustration in 2024, which tracks with what we see on the ground.
The real price of “convenience”
On paper, an in-house AV proposal often looks simple. Everything is bundled and the hotel frames it as the easy path. Pull the thread and you’ll often find commission arrangements between hotels and in-house providers, layered service charges, and infrastructure fees for power and internet. Multiple planner resources and AV firms describe commission ranges that can materially drive up pricing; this helps explain why outside bids often deliver more show for the same budget.
Why consistent crews matter
Gear doesn’t run shows, people do. Consistency in operators, show leads, and comms discipline is what keeps programs on time and calm. In a rotating model, you can get capable people who don’t know your brand, leaders, or run-of-show preferences. A dedicated production partner shows up with the same trusted team, city after city, so your executives aren’t meeting a new mic-tech at every event. That predictability is part of the product.
Use your leverage before you sign
You have more negotiating power than you think. Hotels value room blocks and F&B far more than incremental AV revenue. Ask for outside-AV flexibility, cap supervision or “buyout” fees, and require transparent line-item pricing for power and internet while you still have leverage. Planner guides reinforce this approach and show where to push on exclusivity language and fee caps.
What a true production partner does differently
A partner starts with the story and success metrics, not a storeroom. They design the environment around your objectives, propose the right tools, and staff the show with people who already understand your rhythm. They’re transparent about budget trade-offs and will stand with you during contracting to protect flexibility.
Quick checklist
Ask for the right to bring an outside AV/production partner with equal access to docks, power, rigging, and schedule.
Cap or waive “outside vendor,” supervision, and buyout fees. Get any mandatory house oversight defined by role, rate, and hours.
Itemize power and internet. Confirm caps and explore permitted third-party options where allowed.
Require a named lead tech and minimum experience levels.
Lock success metrics up front: on-time starts, intelligibility, recording quality, sponsor deliverables.
Time-box dock access and rehearsal windows in the contract.
If you must use in-house for any piece, define the division of scope clearly and keep creative control with your show lead.
Events are more than meetings. They shape alignment, content, and brand memory long after the room empties. When pressure is on, you don’t want a vendor filling an order; you want a partner protecting your vision and your budget.




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